Brands: Narrative creation; Sales and Marketing Strategy
List of Services
- Brand Narrative Creation Methodology
- Brand Activation Strategy and Tactics
- Distributor Management & Selection
- Sales and Marketing Strategy
- Market Penetration and Sales
Distributor/Wholesale: Knowledge-based Sales Training
List of services:
- Knowledge-based, customized Sales and Spirits training: Utilizing wholesaler's unique portfolio.
- Sales methodologies, objection handling, positioning, industry insight: turning your sales team into go-to category experts.
Every client has a unique set of circumstances, strengths, weaknesses and vision. The joy of discovery is the prelude to profitability, and it is not always a straight path.
Consumer based whiskey education classes at the famed Astor Center, Flatiron Room, and Institute of Culinary Education, New York, New York.